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| Spa Business Strategies: A Plan for Success | 
 enlarge | Author: Janet M. D'angelo
Publisher: Milady
Category: Book
List Price: $69.95
Buy New: $44.67
You Save: $25.28 (36%)
Buy New/Used from $44.67
Avg. Customer Rating:  (6 reviews)
Sales Rank: 178418
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Edition: 1
Number Of Items: 1
Pages: 416
Shipping Weight (lbs): 1.5
Dimensions (in): 9.2 x 7.9 x 0.7
ISBN: 1401881645
Dewey Decimal Number: 613.122068
EAN: 9781401881641
ASIN: 1401881645
Publication Date: November 29, 2005
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
Spa Business Strategies: A Plan for Success is a unique, must-have resource for any professional who wants to learn more about the business and marketing strategies vital to owning and operating a day spa. This book takes a thoughtful and interactive approach to the subject matter, and the easy-to-read language and user-friendly format provide the spa owner, manager, or potential spa owner with an opportunity to tackle some of the more important tasks necessary to develop successful business practices. Important business concepts such as marketing, financing, utilizing technology, promoting sales, improving communication, and developing excellent customer service skills are discussed, among others. The author uses thought-provoking questionnaires, targeted worksheets, and practical examples to illustrate key concepts. The text is also focused on encouraging the day spa owner or manager to develop critical thinking skills that will promote solid business practices and sustain the continued growth of the day spa industry over time.
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| Customer Reviews: Read 1 more reviews...
 Good reference material September 30, 2008
I am teaching a college-level course in resort/spa management and have little "hands-on" experience in spa management. This book has helped with basic spa operation information and is targeted at the potential spa owner/manager with good specific details. A little "pricey" but a good resource for the spa business.
 Strategies for success August 24, 2008
This is the perfect book for those entering the spa business and for those who would like to take their spa to the next level. The author points out pseveral pitfalls and instructs the reader how to avoid them, illustrates the importance of a business plan and offers helpful hints for success. In addition, there is well researched guidance on marketing. I would rate this book a must-have for budding spa owner and seasoned spa owners.br /br /Andre
spa business strategies- critique November 25, 2007
3 out of 4 found this review helpful
Great book, simple straight forward language and format. One improvement would be an excel format for recommended equipment andbr /suggestions on vendors for these products. Overall I was verybr /satisfied.
At last a book that gets the nuts and bolts of the Spa business October 14, 2007
3 out of 3 found this review helpful
Janet D'Angelo has done a great work to simplify the real nuts and bolts of what a Spa Business entails. Has saved me an enourmous amount of money and time.
Most Comprehensive Guide... May 1, 2006
14 out of 14 found this review helpful
What didn't Ms. D'Angelo cover? I can't think of anything! A mass of valuable information for anyone considering the Spa business. This book will be an invaluable guide for my business for a long time. It has done the work and the research for me. With the most up to date information for todays marketplace. A comprehensive outline for bringing a vision to reality and beyond. I feel so much more confident now in where to start and how to market and promote my business and how to keep it fresh and viable into the future. I'm so grateful for this book.
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